We are delighted to announce that K3 are again voted one of the most influential twitter accounts in UK Retail. Generated by Lissted exclusively for the Retail Gazette, the ranking looks at the UK’s top 100 influential retail twitter accounts, displaying a range of the retail industry’s digital stars.
Lissted complied an algorithm which analysed 2.7 million follower relationships and tens of thousands of replies, mentions and retweets generated by these accounts. The analysis had three key elements which differed from most other approaches to ranking online influence. The three key elements included; a peer based approach rating an account’s potential influence on the extent to which it is followed, all interactions within the relevant community and apparent real world influence of individual accounts.
Natalie Bruins and Denise Davidson are the personas behind @K3retail and agree that they have a simple but effective strategy “Keeping engaged with our Retail community is crucial to what we do, and creating a personal voice is key to any of our conversations, this is an amazing accolade to be ranked in the top 100 Twitter influencers across the whole of our Retail sector. It is an added bonus for us to be included alongside our strategic partners including Drapers, The Retail Bulletin and the Retail Insider. We look forward to continuing our Retail chatter”.
Read the full list here.
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